Case studies

Real campaigns. Results you can see.

South African brands on Mirrors, Blis and Magnifi, and what changed for them.

From beer and motoring to health, retail, home and dining: watch how brands used context, place and live moments to reach the right people, and how we measured the results.

Award-winning work.
Measured by what changed.

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  • Smarties Sub-Saharan Africa: Gold winner
  • Assegai Awards 2025: Silver winner
Mirrors · Contextual videoLexus55% brand lift and an 84% view-through rate, 20% above the benchmark.

More case studies

Context. Place. Live moments.

Six more campaigns, each built around the platform that fitted the goal.

Mirrors · Contextual videoHeinekenHeineken’s F1 World Tour ran beside matching moments in YouTube videos: a 91% completion rate, 21% above the benchmark, and 1.5M completed views.
Magnifi · Sports SyncCarling Black LabelAds that switch on with live match moments, turning big plays into conversation.
Blis · Mobile and DOOHMed-LemonBlis mobile and digital out-of-home in one campaign, recognised with a SMARTIES Bronze in 2026.
Blis · Location intelligenceSpurAudiences planned with Blis around where people go.
Omnichannel · Mirrors, Blis and MagnifiWoolworthsContextual video, location and real-time sync working together in one plan.
Omnichannel · Mirrors and BlisBucoContext and place as two complementary tactics in one campaign.

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Tell us your goal, and we’ll show you which platform fits, the work behind it, and how we’ll measure success.

  1. 1Tell us your audience, goal and timing.
  2. 2We recommend the platform that fits, with similar work to show you.
  3. 3We agree what success looks like before launch.

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